The first weeks of January can sometimes be difficult; the holidays have passed, and along with them, the romance of early winter. The weather is cold and dark, and we feel cultural pressure to make resolutions in an effort to craft better versions of ourselves. For these reasons, I like to schedule things for this period that are really worth looking forward to. Positive anticipation is always a great antidote for those “slump” times!
When working on the 2014 calendar, I thought early January seemed like the perfect time to release our Design Team’s winter collection, hoping it could be just the thing to chase away some potential post-holiday blues.
Our yearly winter collection is one of my favorites. It seems like the most appropriate time to indulge in any and all types of knitwear design, be it classic, modern, traditional, heavy-duty or lightweight. Anything goes when everyone needs something wooly to wear outdoors (and even indoors for those of us in drafty historic buildings)!
For this collection, we created pieces for two different stories. The first – Elements – focuses on clean, modern knits in a palette of neutrals (three of which are pictured below). These knits are cool and comfortable wardrobe items that can be dressed up or dressed down with ease. Casual sophistication is the name of the game here – from boxy, striped “boyfriend” sweaters (Benton at center) to luxurious cabled scarves that – with the simple addition of wooden buttons – convert to stylish and toasty cowls (Frieze at right).
Our second design story – Shingle and Copse – was inspired by walks on a winter coastline. While I love a beautiful summer day on the beach soaking up the sun just as much as the next person, a solitary walk on that same beach during winter is my true love. The muted color palette, the powerful winter waves, the atmospheric horizon line – these things make my introspective heart go pitter-patter.
These knits are intended to be thrown on with other layers for a cozy, bundled-up style that is perfect for windy walks (be they city or country). Our creative team traveled to beautiful Cedar Point, Long Island for the shoot where both models and crew got to test the effectiveness of these knits in the brisk conditions of the coastal marshlands there.
The full collection releases today, with each pattern available for instant download via Brooklyn Tweed or Ravelry. Our newest lookbook features extensive photography of the design collection, as well as detailed pattern diagrams and descriptions, a special essay written for us by Portland author Sarah Pope, and peeks behind the scenes from our days shooting in Cedar Point.
Throughout January, we’ll be sharing more stories and details about this collection here on the blog, as well as our Facebook, Twitter and Instagram pages, so stay tuned. For now, though, I invite you to pull up a chair and enjoy exploring the lookbook!
I hope this collection brings you inspiration as we look forward to the coming year.
Resources: The BT Winter 14 lookbook is now available for viewing on our website here, or download the free PDF for viewing on your tablet or device.
Each pattern in the collection is available for instant download here, or on Ravelry.com. Brooklyn Tweed yarns used in the collection are available for purchase online, or at one of our 16 flagship retail locations.